PRODUCT DESIGNER BY DAY,
CINEPHILE BY NIGHT
ABOUT ME

A little introduction - I’m a vinyl enthusiast, avid concert-goer, and cinephile with a tonne of random film knowledge. If you need to know who starred in some obscure 80s movie, there's a very good chance I've got you covered.
Professionally, I’m a Product Designer with over 17 years of experience across a wide range of industries such as online sports betting, advertising, retail e-commerce, digital marketing, and out-of-home media. In that time I’ve worked with brands like Coca-Cola, Unibet, Mastercard, JB Hi-Fi, Microsoft, 13Cabs, Xbox, and Nestlé.
Design is something I’m really passionate about. I love to focus on the details - sometimes a little too much (I’ll keep adjusting that last pixel until it’s perfect), but that’s what helps me create work that feels right. I’m always learning and finding ways to growing as a designer.
So If you're interested in learning more about my career background, feel free to visit my LinkedIn profile, and please don’t hesitate to get in touch if you'd like to chat further.
SKILLS
UI / UX
I'm driven to create digital products that strike the right balance between visual appeal and practical functionality. Focusing on both ensures a smooth user experience and allows me to always take pride in the final result.
Research
My work is guided by a strong focus on the user experience. I conduct extensive competitor analysis, design wireframes, build prototypes, and carry out user testing to ensure that every key decision is backed by real insights.
Design
My passion for visual design has been the driving force behind my career. I started out as a Web Designer, gradually transitioned into a Digital Designer, and eventually found my path as a Product Designer.
Leadership
During my time as a Product Designer, I've had the opportunity to mentor and support emerging creative talents. Watching them grow and succeed over the years has been one of the most rewarding parts of my profession.